How to Rank Higher on Google: 17 Easy Steps +Checklist

If you don’t already have an XML sitemap on your site, the XML Sitemaps Generator is a quick and easy way to get one. Serpstat’s freemium model is useful for small businesses and solo products as it allows you to run 10 keyword searches and audit up to 10 pages per day. The premium versions (from $45 per month per month) unlocks those restrictions, making this a decent option if you’re keeping a close eye on your budget. Register for a Magistic account, enter your URL, and get a whole wealth of data on your inbound and outbound links that can be useful for improving the quality of your backlink profile. Once you’re set up, enter any domain name and get a detailed overview containing keyword, traffic, and PPC data from the past month.

But every now and again you’ll come across a keyword that you’re not optimizing for. It was getting a decent amount of search engine traffic every month. Rankings aside, it also helps a user skimming through search results instantly understand what your page is about.

improve google ranking

Ranking on Google requires developing in-depth, high-quality content and great SEO. Tracking your SEO results, ensures your SEO campaigns are effective and that you’re getting the most out of your investment. Despite countless Google updates and rollbacks, backlinks remain the biggest off-page SEO component. You can use video content creation tools like Vimeo, Visme, and InVideo to DIY professional-looking videos. LSI keywords are words, phrases, or entities that are semantically related to your primary keyword. Here at HawkSEM, we use Clearscope to grade our content against top posts on the SERPs.

improve google ranking

Top 7 Tips to Improve Google Ranking and Achieve Better Search Results

This data empowers you to refine your SEO efforts, optimize content, and increase visibility on search engines. Pigeon is a great example of Google in a “mobile-first” world, striving to deliver relevant search results during every possible interaction. This algorithm does not penalize websites, instead it focuses on giving prominence to those sites that deserve to be listed locally. One of the biggest factors for SEO with Google is the prominence of backlinks. These are links from other sites that will connect back to yours and bring traffic your way. It also shows search engines that you are an authoritative voice that other people rely on.

improve google ranking

Optimize For International Audiences

improve google ranking

Also, you can toggle between mobile and desktop audits to see how your site performs on different devices. SEOquake is pretty useful because you can conduct a complete SEO audit in a flash. This tool comes in handy when you are short on time and need to examine a lot of URLs fast.

If you scroll back up and click on the link, you’ll get redirected to another Quick Sprout blog post. But there’s a direct correlation between videos and other multimedia sources on your website, and it’s SEO ranking. As I said earlier, pictures are great too, but there’s more you can add to improve your SEO ranking.

improve google ranking

To accomplish both of these and improve Google rankings fast, you must use sound SEO strategies that fall under Google’s guidelines. It’s also important to listen to Google when they explicitly tell you something is important. If there’s conflicting information about your business, Google may not highlight it in local search results. Plus, inaccurate NAP data will be confusing to customers and may make them less likely to do business with you. Now if your blog template already creates a header image (like WordStream’s does), such that it would be redundant to put it at the top of your post, move it down to the end of the post. Or, see if your SEO plugin (we use Yoast) gives you the option to upload a social image.

  • Tracking your website’s performance is crucial for evaluating the effectiveness of your SEO efforts and maintaining strong rankings.
  • Following the abovementioned strategies can improve your website’s visibility, attract more organic traffic, and increase rankings on Google.
  • Internal links, or links to your content on your site, are an important on-page SEO element.

That would mean the Yandex leak could offer insights into ranking on Google. Do a Google search for “ranking factor,” and you will see in the search engine results pages (SERP) plenty of titles that mention “200 ranking factors” from some well-known blogs. Getting your content to rank at the top of relevant results requires a thoughtful SEO strategy. Use the 11 ranking factors above to increase the chance of your content appearing on the first page of Google. Outbound links, or links from your content to other websites, can also affect your ranking.

The more high-quality backlinks your website has, the better your Google rankings are likely to BHS Links be. And now that Google sees those keywords in my content, they’re probably going to boost my rankings for those search terms. By leveraging strategies such as optimizing your GMB profile, encouraging customer reviews, and using engaging media, businesses can significantly improve their GMB ranking. Monitoring tools and consistent evaluation of performance metrics help identify areas for improvement, keeping your business relevant and attractive to potential customers. Poor local SEO often results in lower Google search rankings, fewer customer visits, and decreased overall engagement.

Our analysis of Google’s key ranking factors found that the average Google first page result contains 1,447 words. This free rankings tool can be accessed on this page as well as under the “Tools” menu in your HOTH account. I recommend including only original images, and not all site images, in your sitemap.